Finding freedom for Linda

by Julie Perkins

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Linda was a part of the Wyseminds programme and here Julie explains her story and the paths we took together in a three video micro-series:

  • Video 1: Who is your customer? 
  • Video 2: The value creation process and who it serves 
  • Video 3: Where do you sit when the business is preparing to grow? 

 

 

To read Linda’s story and to explore other growth stories from Wyseminds, click below. 

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Linda’s growth story

As an experienced project manager, I would often be responsible for the creation and delivery of highly specialised products; 1mm out and I would be left with a pointless pile of metal. Never have I relied so heavily on effective teamwork and delivery.

Luce’s growth story

My business was stuck; I seemed to be moving around in circles and certainly not moving forward. I faced competitors who were larger than me and could easily beat me on price, which my customer seemed to find important.

Julie’s growth story

I remember so vividly how much I wanted the next era of growth to get going. Everything seemed in place. Every part of the brand seemed ready to go. The company should have leapt forward and taken off into its next phase. It didn't, it was just chugging.

Helen’s growth story

I lead a charity called Arts for Impact, which uses art to bring people together in an environment that creates a way of achieving greater fulfilment and connectivity to support better health and wellbeing in people. We truly believe that everybody has a strong contribution to make in their community.